Cabranes restated the primary goal of trademark law, which is enforced under the Lanham Act: To protect consumers against being confused about the origin and quality of a product.
FORBES: Louboutin Wins Protection For Red, But Don't Try To Grab Blue Just Yet
Targeted advertising, which directly compares the quality of a branded product with a private-label rival, is also a short-term solution for consumer-goods companies, which are keen to remind their customers why paying more is a good idea.
One of the things I found as I came back to the company a number of years ago was that we had denigrated product quality on a number of our businesses, partly in response to rising commodity costs.
However the Channel Orange bootleg shows that physical pirating can still have an affect on the music industry as it targets an important demographic: Music fans who are invested in purchasing physical music and will spend a lot of money for a quality product.
Put in contemporary terms, soul from the Romantic perspective is an emergent quality, a product of the harmonious, organic relationship between constituent parts.
FORBES: Steve Jobs, Romanticism, and the Marriage of Technology and Humanities
The greatness of the President Secretary Weinberger served was in considerable measure a product of the extraordinary quality of the men and women in whom he entrusted the well-being and security of the American people.
Ms. LEE: Kids are brand-oriented and they know that Pizza Hut is a quality product, and so we do use a lot of brands.
International price comparisons of a differentiated product such as Internet connectivity should be taken with a grain of salt because the quality of Internet service might not be comparable.
FORBES: Is the U.S. Losing the Broadband Race? As It Turns Out, We Look a Lot Like Danica Patrick
This is not just the result of being a high-quality product, but that those who oversee the brand are (in a good and necessary way) paranoid enough to sense when changes in market conditions are taking place and a reassessment of a brand is required.
FORBES: A Captain And His Crew Master The Sea-Changes In Today's Market
And earlier this week, the compounder recalled all lots of its sterile, unexpired products due to a lack of sterility assurance and concerns with product quality controls ( here is the recall announcement).
FORBES: Kroger Pharmacy Expansion Is Contaminated By A Compounder
As much as I admired the vision of the founders, the quality of the engineers, and the elegance of the product, above all I saw a chance to fully engage with what was most important to me.
He stressed the importance of selling Wales as "a quality product", even during economically difficult times.
Partners in a Southern California enterprise that promotes at least for them better living through botany, they grow and distribute weed of such legendary quality that a powerful cartel from south of the border offers big benefits in exchange for part of their product.
"U.S. beef producers are the best in the world, and I have full confidence in their ability to produce a high quality and safe product, " Dean said in a speech in Ames, Iowa, home of the National Veterinary Services Lab, which confirmed the case.
In a similar fashion, we control the quality of our product by developing our software and supporting our product in house.
Thus far, only China has the capacity to produce at the scale, timing and quality levels required by large multinationals across a broad range of product categories.
FORBES: China's Untapped Potential Far Outweighs Its Competitors
"She has outstanding retail flair and excellent all-round skills across design, buying and merchandising as well as a strong appreciation of technology, product quality and sourcing, " he said.
Therefore, middle managers could not resist spending all the money that they were saving through the outsourcing on adding additional quality in their product designs and, most of all, a lot of extra detail: a working light on every table in the restaurant carriage, windscreen wipers on the locomotive, a bit of dirt painted on the bottom of the carriages, etc.
The idea is to launch a quality product first with the essential differentiating suite of features.
Of the five new ventures presented, two founders stood out as having a combination of product, market and founder quality.
But another critical reason for this is that education policies all too often encourage a race to the bottom a purchasing of the cheapest product regardless of quality rather than one that pays for student outcomes.
And GM, whose quality has sped up the charts of independent surveys, has a very busy product development plan.
"Red Hat and others are saying that if you buy this product, you get quality assurance and the value of a relationship, " he says.
Ultimately, celebrity-endorsed or not, the quality of the product and the underlying value proposition will need to fuel a sustained interest and excitement for the brand.
FORBES: Celebrity Endorsements: 15 Minutes of Fame...Or Shame?
The goal was to lower prices across the store, stop spending money on hundreds of promotions every year and simply give shoppers good quality product at a fair price.
FORBES: Mission Accomplished: J.C. Penney Was The Most Interesting Retailer of 2012
"They also pose risks to consumers from malware and often fail to provide viewers with the quality product they could often get through a growing number of legitimate sources, " said the spokesman.
"Shopping by its nature assumes you can judge the quality of the product you're getting, " says Michael Millenson, a Chicago hospital consultant.
But Vega, he says, brought the benefits of a modern branded product, such as consistency and predictable quality, to people who expect neither from their local market square.
This is a shame because you can't then guarantee the quality of the product and, on top of that, you lose the emotional connection to the food ... it becomes more like a commodity.
CNN: Indian master chef gets fresh at 'world's best restaurant'
After using MOSAIC scores and rankings as our initial guide, the Forbes team personally debates the merits and blemishes of individual companies, evaluating the strength of management teams, quality of investors, past growth, product strength and market potential to produce a final list.
FORBES: Last Chance To Nominate For Forbes' List Of America's Most Promising Companies
应用推荐