That never got in the way of a good PR-grabbing, sheep-baiting headline of course.
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Of interest to me, and by extension, my PR-minded readers, is what happened next.
Tenfour and PR-firm partner Waggener Edstrom say they make no money on the beerfest.
Yet the risk is that this would also mean four more years of cautious, PR-conscious government.
Drawbacks: the pricing is high, especially since not all the influencers that surface in a keyword search are PR-engageable.
When members wanted a copy of any PR-related document, they called and it was mailed to them for a fee.
Whatever her motivation, she finally caved and penned a jagged line down PR-184, marking an X in the middle of nowhere.
Heading east out of San Juan on PR-3, roadside signs whizz by like a NASDAQ ticker: Walgreens, Starbucks, Burger King, Subway.
And PR- and branding-wise, he might have benefited from some professional help.
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Driving away from the beach, we merged onto the easily navigable Highway 52, where 55km later we took a sharp left onto PR-184.
This story reveals a rare glimpse into the reality behind the closed doors of a highly secretive and PR-obsessed corporation, where information is tightly controlled.
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By mid-afternoon, the smoke from the kitchens would clear and the strip of road along PR-184 would suddenly overflow with locals, hungry for food and live meringue music.
Sadly, this has become such a high profile story, it would be a miracle if it did not have an effect on vote-hungry and PR-seeking officials.
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Many (PR-beleaguered) tech journalists have developed an inherent distaste for a profession that peppers them with inane pitches that are mostly irrelevant to their editorial interests.
Besides, a few grand in costs for cheap Chinese accessories production secured them all kinds of PR-marveling at their leak-or-gamble product (including this here post on Engadget).
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Bellies full, we drove back down PR-184 following the falling sun toward the Caribbean Sea, cruising along the coast to reach Ponce, a colonial port town where long ago pirates raided Spanish ships coming into the harbour.
The breakthrough came with the discovery that the gene that controls genetic exchange, which goes by the prosaic name of PR-domain containing 9, or Prdm9, is also implicated in generating reproductive incompatibility between different members of the same species.
The Online Journalism Review looks at Quixtar , a company that built dozens of Web sites that link to each other with positive news about the business, assuring that a Google (nasdaq: GOOG - news - people ) search produced only PR-friendly results.
And tech companies may be especially prone to those backlashes: Not only are tech customers particularly Web savvy, but the tech industry itself frequently sails into uncharted and--from a PR perspective--dangerous waters, says Waggener Edstrom's Neptune.
First of all, most journalists at highly sought-after media properties receive hundreds of PR come-ons daily, making the odds of your email being opened very slim indeed.
Who'd have thought the end of 2007 would see US cellphone carrier heavyweights duking it out with PR one-upsmanship to be... open?
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Instagram will recover swiftly from this PR mis-step, but the real winner, the winner who can use this to get back in with the influencers will be Flickr.
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At the moment, at least, there is no version of Office for iPad. (They do offer an iOS version of the note taking app OneNote, however.) Announcing an iOS version of Office just ahead of the Surface launch would be a monumental PR boo-boo.
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So the NY Times laid it down: yes, the NYPD has that report linking the iPod to a rise in subway crime in New York, but it gets a little more bleak when they call in Beckerman PR vice-prez David Brooks, who claims, "Half of you is cringing, but half is bursting with pride" over the news.
It really doesn't take a keen eye for news these days to spot the all-out PR blitz by team Blu-ray to convince the masses that the format war is over and Blu-ray has won.
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Giving away a phone, even for trial use, has the ring of old-school Taiwan PR: Reporters get high-value freebies so they form a client-provider relationship with the company instead of an adversarial one.
Yes, it's a little strange and hilariously specific on the surface -- Anna just scaled back her PR job to part-time so she can take care of the kids!
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Away from the world of politics, two delegates have been more visible than any other: Martin Sorrell, the CEO of WPP -- the largest advertising and PR agency in the world -- and Howard Lutnick, Chairman and CEO of Cantor Fitzgerald and BGC Partners.
That's a long time relative to other deals the government has inked with some big names in the Washington lobbying-PR nexus.
It was their joint litigation-PR plan, with the Guantanamo lawsuits helping the PR messaging and the PR messaging helping the lawsuits.
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