Patagonia's perceived quality and do-gooder aura convince customers that its goods are worth a higher price.
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Of course, Detroit's Big Three have suffered from a perceived quality disparity with Japan's Big Three for many years now.
The gap in perceived quality between the shoe retailers sector and Nine West has also changed in favor of the brand.
While in early August, the sector was eight points in perceived quality ahead of Nine West, that gap shrank steadily until the positions reversed.
And of course those who are willing to pay premium prices for brands or perceived quality are exactly the people that advertrisers want to reach.
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The ultimate result of the promotion was the widening of an already-existing gap in perceived quality between Detroit's Big Three and their Japanese counterparts at Honda Motor, Toyota Motor and Nissan.
By taking energy and food prices out of the index and applying hedonic adjustments i.e. altering benchmark prices based on perceived quality increases the government is masking its maneuvers, according to Lehmann.
Yet despite the abundance of material on leadership, and the money invested in cultivating leaders, a quick informal survey of those around you will likely reveal a deficit in the perceived quality of those who lead us.
So this means that the perceived quality of private-sector loans to the Spanish government would deteriorate - which, in theory, would have the perverse effect of making it harder and more expensive for Spain to borrow from conventional sources.
We've always believed that the perceived quality boost that comes from using high-end cables is really just a trick of the mind (read: justifying the ridiculous cost of premium cables to yourself) -- if you've dropped enough cash, you can probably hear anything you want.
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Because the perceived quality of patent awards has deteriorated--critics complain that they were given almost indiscriminately to dot-coms for only the slightest changes in prior art--even minor patent applications must be carefully (and expensively) vetted by patent lawyers as protection against lawsuits by aggrieved patent holders.
But the schools system has been geared to providing University (and principally Oxbridge) entrants for far too long to the detriment of the majority of children, and no matter how they disguise it it's obvious that many people want to retain that system because that's the only way they can see of protecting the perceived quality of a university degree.
Higher costs and perceived lower quality has buyers turning away from BYD, which stands for Build Your Dreams.
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So far, however, Chinese companies have been plagued by an actual or perceived lack of quality.
One can create extraordinary value by either increasing the perceived value through quality, exclusivity, and desirability or by reducing the price.
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Also falling were consumer scores for brand image, quality, credibility and perceived resale value, among other attributes, according to Brandimensions.
We're lookin' to you to spill the beans on picture quality, customer service, uptime, perceived value -- the down and dirty details that can only be found by interrogating others.
Japanese products are also perceived to be superior for their reliability and for the quality of their dealer networks.
It was the result of understandable disappointment, although there was an acceptance that the Blades had been caught short by a lack of quality, not just the Premier League's perceived generosity towards West Ham.
In the end, perceived success may be a David and Goliath fight, but I will side with quality over quantity every time.
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But the rankings and the ratings on US News and World Report have contributed, have kind of both inspired and created almost a feverish quality to the competition among American universities to be rated higher than their competitors or their perceived competitors.
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