But in the wake of Merck's (nyse: MRK - news - people ) withdrawal of pain reliever Vioxx--the biggest drug recall ever--Gilmartin has earned himself the hot seat among our lowest-ranked execs.

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Keel advises women who are particularly pain sensitive to take something such as an over-the-counter pain reliever.

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Wyeth - based in Madison, New Jersey - also makes Advil pain reliever and Robitussin cough syrup.

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McClung got the idea for Blue Stuff in 1996 when he met an emu breeder who was selling an emu-oil product as a pain reliever.

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