Wegmans and Costco have already committed to keep prices on their own-label products stable.
In many cases, brand names had higher levels of salt than the supermarket own-label equivalent.
The brands affected include Bertolli as well as own-label sauces made for supermarket chains Sainsbury's and Safeway.
Even big brands that create consumer demand through advertising and promotion are vulnerable to the distributors' own-label products.
Asos, which targets 20-somethings looking to emulate the latest celebrity fashions, sells more than 60, 000 branded and own-label products.
If cosmetics retailers follow the path trodden by food retailers, the struggle between brands and their own-label substitutes will hurt both manufacturers and retailers.
Some chains, such as Target, an American mass-merchandiser, compete against Wal-Mart with a more carefully edited selection of goods and employ top designers for some own-label goods.
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Retail experts say the way forward is for stores to add value through careful development of own-label fashion rather than trying to imitate or outmanoeuvre specialist fashion retailers.
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In effect, the branded cereal would cede the most price-sensitive segment of the market to the own-label cereal, in the hope that the own-label firm will keep its prices up.
On July 21st the Wall Street Journal ran a short story on its inside pages suggesting that Wayne Huizenga's AutoNation, the country's biggest car retailer, was considering offering an own-label car.
Northern - which owns the Fox's brand and also makes own-label biscuits - said sales of biscuits in the October to December quarter were down 6% on the same period in 2001.
Indeed, most growers have been far too canny to throw in their entire lot with Nicolas Feuillatte a more usual pattern is to sell some grapes to the traditional houses, some to the co-ops, and perhaps to keep some back to make your own-label champagne.
For Citi, the deal brings 25m active accounts, many of which are Sears' own private-label store cards.
It recently unveiled its own private-label subscriber service for those willing to pay a little extra to avoid advertising.
It recently unveiled its own private-label subscriber service for those who are willing to pay a little to avoid advertising.
At first they also pushed their own private-label brand PCs before realizing they couldn't match the resources of a Compaq or a Dell.
Now 32, he has just released his fifth studio album, See Me Mama, on his own Universal-distributed label.
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The menswear maker, which produces garments for Tommy Hilfiger and Polo, expanded its profit by 56% in 2012 by improving its own high-end Black Label brand, which appeals to the growing ranks of middle-class men in second-tier cities.
In the late 1960s, she founded her own label, Bet-Car, which produced such classic recordings as the Grammy-nominated "The Audience with Betty Carter".
He went on to work a series of odd jobs and played for a number of bands in a punk-like genre known as hate music, according to groups that track the scene and his own interviews on a record-label website that has since been taken down.
He owns a nightclub, various restaurants, a newspaper, a radio station, his own record label and a state-of-the-art recording studio where young artists can develop their careers, and where he produces several of his own albums every year, aimed at the African market.
Regardless of what option they choose, a label should create its own digital files (WAV files that can be converted into other formats) and its own meta data -- it's not rocket science and a label knows its own content better than any third party.
One response is to shift to own label goods, which Wal-Mart is doing aggressively.
He said the group wanted to buy the rights to the second album from Atlantic and re-release it on their own label.
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After that Matthew expects to keep ploughing his own field - without signing to any big record label.
Bankrolled by its toy sales, it has moved into cordless telephones, and now has half the market in America for high-frequency models, under its own label and for Lucent and Sony.
On her talk show today, Ellen DeGeneres announced that she is launching her own record label, eleveneleven, and that 12-year-old YouTube sensation Greyson Chance will be the first artist on the label.
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Poku said he doesn't want to start his own label or become a "Project Runway"-style celeb just yet.
Young self-produced her new CD and released it on her own label.
Like a nuclear missile silo, my agency's Vatican file had its own doomsday file - a hardbound manila folder on which a typewritten sticky label had emblazoned in telex font capitals: WHAT TO DO IN CASE THE POPE DIES. While many of the instructions dated back to 1961 and could be safely ignored, it was still an interesting study in panic.
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