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Noni juice, he claims, activates xeronine--but in such small quantities, he concedes, that it's virtually undetectable.
FORBES: Tale of the South Pacific
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Wadsworth obtained a noni sample and tested its juice on a friend who had diabetes.
FORBES: Tale of the South Pacific
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In 1996 the partners contracted with a bottling plant in Los Angeles to process the noni puree with fruit-juice sweeteners.
FORBES: Tale of the South Pacific
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Its followers, at various times, have claimed the juice, derived from the noni fruit, can treat or cure cancer, hypertension, sinusitis, ulcers, depression, lupus, herpes, hepatitis and heart disease.
FORBES: Tale of the South Pacific
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On the menu: the standard juice, plus teas made from noni leaves and oil extracts pressed from noni seeds.
FORBES: Tale of the South Pacific