Moving forward, their stories will also be marked with metadata that will allow search engines, including Google and Google News, to recognize them as superior content.
Adding a comprehensive search feature that uses metadata in addition to user-defined tags, searching "Photos from Thanksgiving" pulls relevant images even if they didn't have those words in the post.
Though it transcribes all of the speech pulled out of videos from its content partners, it only runs other videos through speech-recognition software when there isn't enough metadata with the files for the search engine to figure out what it contains.