For the long term, it hopes to achieve sales growth through higher traffic, a shift towards premium products and menu price increases.
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For 2013, management expects the same-store sales to be in the region of flat to low single-digit, excluding the impact of rise in menu price.
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Also, a menu price hike generally impacts same-store sales positively.
While old London coffee houses are generally credited as the birthplaces (a customer left a gratuity over and above the menu price "To Insure Promptness"), tipping has morphed into a mostly American custom.
The ground level offers the most casual fare, while the middle floor extends the price and menu into a more expensive, contemporary realm.
Being a journalist, I pulled down the "Price Range" menu hoping to find something cheap.
The reason for its success is simple: It has differentiated itself as a fast food restaurant by serving up healthy and very tasty menu choices at an affordable price point, and doing so within a warm and stylish atmosphere.
"If I looked at a price tag or menu and thought of the prices in dollars, in most cases they were similar to New York prices, " says senior editor Ann Abel, who put together our "Best of Buenos Aires" story.
"Our menu items are pretty low in price, and we just felt like we were being killed with credit-card charges, " says Melissa Borowitz, co-owner of Hellbender Burritos in Davis, W.Va.
Seafood restaurant Gamba Glasgow has removed lobster from its menu after facing a 72.4% price hike in the past three weeks.
He declined to provide details, but the company said the new "Right Price, Right Size" value menu is resonating with customers.
Mr. Cameron originally envisioned Guest Chef as a "bricks-and-mortar" version of a food truck with a limited menu of high-quality, low-price, grab-and-go foods.
These direct providers are able to combat many concerns through price transparency, easy access and lower costs as they establish what is basically a menu of cash only services.
The restaurant trends dashboard will be designed to allow users to get key insights around menu-level industry trends like what dishes to make, how to market them and how to price them.
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They didn't have a lot of services -- limited restaurant menu, no bellman, no room service, no parking attendants -- but it was a low price for a great room.
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