The data goes into a master CRM database, where we put it to active and regular use.

FORBES: Is It Possible To Gather Too Much Customer Data? No!

Avidsen, a provider of market information to the global commercial insurance industry, reported Monday that securities litigation tracked 169 securities cases in its Master Significant Case and Action Database, 35.2% ahead of the 125 cases in the fourth-quarter of 2008, and 26.1% ahead of the previous year's corresponding period.

FORBES: Magazine Article

With 1Password, you'll only need to memorise a single master password to have one-click access to your database of usernames and passwords, which is safe if you make that master password hard to guess.

BBC: Password protection on the road

Password manager Last Pass has asked its users to change their master passwords after discovering a potential breach to its database.

FORBES: Morning Tech Wrap: Sony, Last Pass, Electronic Arts

Yesterday it emerged that Last Pass, a service that syncs with browsers to let you control a variety of passwords with one master password, had asked its users to change their master passwords after discovering a potential breach to its database.

FORBES: Hackers Steal Data From Simon Cowell's X-Factor

The development would then build a database of its canine residents and could compare poop found in verboten places with the master list and identify the culprit, a la the OJ trial or way too many TV crime shows to count.

FORBES: Is DNA Testing Of Dog Poop Forensic Science Gone Too Far?