Competitive intelligence in SEO is no exception, and you need to learn all you can about the Internet marketing strategy of your competitors for all these same reasons.
It also says the three ignored the warnings of a company risk officer that the underwriting practices and marketing strategy of matching competitors' offers to subprime and option loan borrowers was substantially increasing risk in the portfolios.
The drug is also important to the marketing strategy of Salt Lake City-based Myriad Genetics mygn (nasdaq: mygn - news - people), a company that makes the only test for genes that can cause both breast and ovarian cancer.
"By combining Nike's understanding and knowledge of great athletes with the powerful technology of Kinect, we have created a personal training program unlike anything currently available, " said Yusuf Mehdi, corporate vice president of Marketing and Strategy of the Interactive Entertainment Business at Microsoft.
Christophe Girard, the deputy mayor in charge of culture of the city of Paris and the director of marketing strategy for the fashion sector of LVMH, filed and won an appeal.
With a BA in history from UC Berkeley, and several years of developing digital marketing strategy in the heart of the Hollywood, Zim may not seem to fit the classic MBA profile, dominated as it is by students from the fields of finance, engineering and consultancy.
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Todd Fischer: The evolution of our engagement marketing strategy is a direct reflection of changing consumer consumption habits.
Back then I was in charge of the marketing strategy and the look and feel of the products, the packaging, the overall experience.
And will the terms content marketing and content strategy simply evolve to replace the current notion of marketing and marketing strategy?
And there's just an assumption that this is good, good, good, that holding an audience's attention 12 months of the year is a brilliant marketing strategy that carries no risk of audience burnout.
Mike Marcellin, vice president of product marketing and strategy, said the architecture will be capable of moving 3800 terabits a second over the network.
But EarthLink's strategy of marketing itself as an alternative to AOL doesn't seem to be working.
Laurent Faracci, chief strategy and marketing officer of Reckitt Benckiser USA, said the company can get its newly acquired brands like Airborne and MegaRed supplements into more drugstores and mass-retail channels where it already sells products like Lysol disinfectants and Mucinex decongestants.
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Recent departures include Thomas Hogan, executive vice president of enterprise sales, marketing and strategy, and Gary Budzinski, senior vice president of HP Technology Services.
Regardless, the shift in thinking will have substantial implications for the future of American marketing strategy.
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The cautious statement from a tight-lipped spokesperson: "Courting celebrities" isn't part of its marketing strategy.
Communicating with their audiences through e-mail is an integral part of their marketing strategy.
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This led them to adopt social media as a significant part of their marketing strategy quickly.
Out went the heads of marketing, strategy, human resources and four other units.
Mahindra approached StrawberryFrog to create a holistic marketing strategy for the entire group of companies which fly the Mahindra flag.
Although selecting the right domain name can be important, startups should ultimately consider this action as just one part of their marketing strategy.
According to Jurgen Rottler , vice president of marketing, strategy and alliances at HP Services, HP will grow in India, building on the "several thousand" services people the company already employs there.
The faster you can answer the fundamentals of your marketing strategy and your customer service principles, the faster your organization will be able to use social media as a competitive tool to win.
Since its launch in 2010, Instagram has won more than 50 million users, and nearly half of the world's top brands use it as part of their marketing strategy, according to a recent study.
Or thought of a great marketing strategy on the drive home from the interview?
The truth is that strong performance is only one pillar of an effective marketing strategy.
Done right, conversational campaigns can be an important element of your overall marketing strategy.
Based on numerous studies, we find that garnering referrals from other professionals tend to be the most effective marketing strategy for creating a steady stream of wealthy clients.
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By partnering with Zipcar on college campuses, Ford Motor is employing an inexpensive, convenient marketing strategy to introduce the next generation of car buyers to its vehicles.
Rest assured though marketers across the country, those who currently included direct mail as part of their integrated marketing strategy, are busy making plans for the switch.
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