Likewise, Marge Kumaki, 57, a marketing and public-relations consultant who resides in Silver Spring, Md.
Long before competitors caught on, Wren started putting Omnicom into less glamorous operations--direct-mail marketing, public relations, even, most recently, a company that provides crisis management and executive-protection services--to provide revenue during the inevitable dips in the ad business.
Unilever's account is handled, for example, by no fewer than 47 WPP firms, from GroupM (media buying advice and execution) to OgilvyOne Worldwide (digital marketing) to Burson-Marsteller (public relations).
AdWords is getting Lindland three to five new orders a day, so he continues to do traditional public relations and marketing, like e-mail and some direct mail.
But they expect serious scientific and public-policy issues to be properly assessed, not massaged away by slick marketing and public relations in the interests of private profit.
These nouveau hatcheries invest lavishly in marketing, public relations, recruiting, accounting, legal counseling and financial advice--anything to bring young companies public in a hurry.
Clearly, neither Russian national pride nor marketing efforts can tolerate the sort of public relations setback that an aborted Cuban program would represent -- despite Moscow's bids to repackage its VVER technology with new model numbers and promises of technical upgrades.
The former public relations executive is a brash fellow who likes loud ties and full-bore marketing.
Gates, who worked in public relations and marketing before launching her own business once yearned for a workplace resembling current Gen-Y dreams.
FORBES: Gen-Y and Boomers Well Advised to Embrace One Another
Pete Hines, vice president of public relations and marketing for Bethesda, said their big titles for E3 are designed with the heavy-duty player in mind.
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