There are also lots of increasingly interesting places for people who are like Wikipedians to go, like Quora or StackOverflow, where discussions are happening, where people can scratch that same itch to learn or to instruct someone else.

FORBES: Sue Gardner On 'Herding Cats' And Halting Wikipedia's Editor Erosion

Not predictions, as I said, but simply a list of brands that will be interesting to watch based on what I, and lots of other branding people, believe goes into making a brand good and strong and capable of leading its pack year after year.

FORBES: Eleven Brands to Watch in 2011