Mr. STORM: Well, it apparently - the head of Cirque du Soleil, a guy named Guy Laliberte, which I think he probably made up, got to be friends with George Harrison.

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Other performances included Inuk singer Elisapie Isaac in Canada, Australian opera singer Tiffany Speich in Sydney, Moroccan rap group Fnaire in Marrakech and acrobatic dances by members from Mr Laliberte's Cirque du Soleil.

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Examples of hearts-dominant founders profiled in the book include Guy Laliberte, who parlayed his vision for a revamped circus into the billion dollar Cirque du Soleil giant and Doris Christopher, the home-economics teacher who believed every home chef should have professional grade tools.

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