The genesis of the modern-day share economy is best traced to San Francisco in 2008, where Chesky and Joe Gebbia, recent Rhode Island School of Design graduates who had fled west, thought they could make some pocket cash by housing attendees at an industrial design conference on air beds in their apartment.

FORBES: Airbnb And The Unstoppable Rise Of The Share Economy

Joe will be joined on Detaille Island by fellow Neath carpenter Mike Powell, while Kath's boss at Port Lockroy has been learning her trade at the post office in Abergavenny.

BBC: Antarctic work trip for Kathleen and Joe Leavy

Its strict fish-management policies have been praised by the fisheries commissioner, Joe Borg (who is from Malta, a small island that has no selfish interests in cod).

ECONOMIST: Charlemagne

Joe and the other pupils helped to deliver food, which had been dropped by helicopter to the island, to a local doctors' surgery, where residents had gathered.

BBC: Stranded Wolverhampton pupils helped Arran islanders

The bartender, Joe, and the couple sitting next to us at the bar explained (in delightfully thick Long Island accents) that the town really comes alive in the warmer months.

BBC: The Bureau of Unknown Destinations