Outsourcing customer service and IT maintenance work to Indian subcontractors is a growing trend in the UK, with many companies attracted by India's low labour costs and highly skilled workforce.

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The service providers also expect cloud services to grow faster than traditional IT outsourcing, especially in the US market.

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Outsourcing makes sense when you can get a service done cheaper or faster elsewhere than it can be done in-house.

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They must sell public cloud compute IaaS as a stand-alone service, without the requirement to bundle it with managed hosting, application development, application maintenance or other outsourcing.

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