Thomas Elliott, who runs Honda's North American auto operations, including the semi-luxury Acura brand, acknowledges as much.
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We know from all you Acura fanatics out there that Honda (nyse: HMC - news - people ) technology is far superior in this department, and you might even argue that so is that of Infiniti, with its excellent V-6.
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The next most cross-shopped cars against the ILX were the Acura TL and the Honda Accord.
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Honda strangely decided that the name Legend was better-known than the division name, Acura.
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Honda Motor (nyse: HMC - news - people ) moved upscale with its Acura division aimed at the luxury market.
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