In many cases, it's because they know someone on the inside and that's not to say that they were unfairly selected, but when you have - I work, for instance, with stars, very high quality talent, so they know other high quality talent.

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They immediately launch into a series of soundbites about the quality of their talent initiatives, the number of high-potentials in the nine box, blah, blah, blah.

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Assets such as low cost of living, high quality of life, and culture have been essential in retaining the talent that have contributed to turning Louisiana, and New Orleans specifically, into a film industry leader, entrepreneurial mecca, and technology hub.

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