In the past, when the going has got rough, he has tended to shy away from taking tough decisions.
The Rough Sleeping England 2011 Report has also shown that the Taunton Deane area, which had 12 rough sleepers in 2010, now has the highest number of rough sleepers in the West Country, compared to four people in Bath and North East Somerset, and eight in Bristol.
But Mr Ghosn has a rough-and-ready strategy for dealing with this: he ignores them.
It has its rough edges and hiccups, but they're easily forgivable in light of its pre-release moniker.
His first prototype, tossed together in just six weeks, certainly has some rough edges (literally, the stand is made from roughly cut cardboard boxes).
The economic slowdown has been rough on many in the building trades, and the two Norden brothers have had a "tough go, " says their uncle.
The Framework street outreach took around 80 homeless people off the streets in 2012, and figures suggest that Nottingham only has seven rough sleepers on an average night.
Located within an austere former meatpacking store, the restaurant has a rough-hewn chic interior and a dramatic cylinder-shaped aquarium in the centre that doubles as a raw bar, with stools around its diameter.
"It's filled with gritty buildings, has a rough texture and all of the amenities, which make it attractive for night life, " said Mitchell Moss, a New York University urban planning professor.
Mr Mitarai told The Economist recently that he has a rough cut-off rule for allocating investment: anything for which labour comprises more than 5% of production costs can be done in China or some other low-wage country.
The hero of her tale, Andriy, is played by Eugene Hutz, the explosively hairy front man of a band called Gogol Bordello. (That name itself has more rough poetry than anything in the movie.) Andriy shares an apartment in London with Holly (Holly Weston), a dancer, and Juliette (Vicky McClure), an ordinary kleptomaniac pharmaceutical assistant.
It has been a rough ride, but it has also been a profitable time for lawyers.
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The sanctity of mortgage obligations has become the rough moral equivalent of the 55-mile-per-hour speed limit.
The job of attempting to predict price performance, especially in these markets, has been pretty rough.
It has been a rough year for many companies testing new Alzheimer's disease drugs.
East London has always been rough around the edges, but that's what makes it interesting.
The Ford lineup has its own rough-and-ready saddle bum, the F150 King Ranch Edition.
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Any justice that has been dispensed so far in Cambodia has been very rough.
The retailer of electronic gadgets and funky trinkets has had a rough year, and the stock is down 51.5%.
In Pennsylvania, it has been a rough year for Republican Senator, Rick Santorum.
Like Fisher, Hamill has walked a rough road since the Star Wars days.
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Politics in this country has always been rough-and-tumble, and so it should be.
Vodafone, which bought out Indian joint venture partner Essar Group last year, has had a rough time in the country.
The year to date has been a rough one for the agricultural company, as its shares have fallen 44.1% since January.
First, this has been a rough day for American troops in Afghanistan.
And now the sportsman's main piggybank, Nike, has hit a rough patch.
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