It is important that, as Salesforce.com continues to make strategic acquisitions, it maintains that focus on customer success and does not succumb to the temptation to merely drive revenue growth by cross-selling its existing customers.

FORBES: Sales Pressure Cloud Hype

After an impressive string of successes, the company focus shifted away from meeting customer needs toward the internal goal of beating General Motors and maximizing growth.

FORBES: The Value Of An 'Outside-In' Strategy