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While a handful of business leaders have come out in support of the OWS group, such as the CEOs of GE, Citibank, PIMCO, Wells Fargo, Starbucks and others, that is less important than their willingness to engage and discuss.
FORBES: The "Occupy Wall Street" Communications Gap
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Social media is a staple of many Millennial focused campaigns, but With Art Philadelphia is using it not only to show that museums can be a little hip and cutting-edge, but also to make a museum visit feel more participatory and personal, says Tina Wells of Buzz Marketing Group, whose agency helped to develop the outreach.
FORBES: Philly Targets Millennials With $2 Million 'With Art' Campaign
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That group includes the likes of JPMorgan Chase, Wells Fargo and Goldman Sachs, among others.
FORBES: Fed Stress Test's Worst-Case Scenario: Unemployment Tops 10%, Stock Market Cut In Half
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The group was popular for a while, tapping wells of deep anger.
ECONOMIST: South Africa
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In the fourth quarter, financials were front and center for the group, with several targeting Bank of America, Wells Fargo and Citigroup.
FORBES: Billionaire Money Managers Like Financials And Pharmaceuticals
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"The Inspiron laptops are the perfect investment for our tech savvy moms, with 73 percent purchasing computers in the last year and 65 percent planning to buy laptops next year, " said Tina Wells, CEO of youth marketing agency, Buzz Marketing Group.
ENGADGET: Dell unveils Inspiron 14z Ultrabook, multimedia-friendly Inspiron 15R and 17R
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"Music fans are passionate consumers, so making it as easy as possible for them to buy music and enjoy it anywhere, anytime and on any device, is important to us, " stated Rob Wells, President of Global Digital Business at Universal Music Group.
ENGADGET: Amazon updates Cloud Player with 256 Kbps matched files, faster import, direct delivery (update: Roku, Sonos coming soon)
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Wells has made changes too, but he took a less technical view of the group's success.
WSJ: Don't Blame the Yankees' Replacements
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Other competitors in the financial sector include: Bank of America (BAC), Wells Fargo (WFC), and Goldman Sachs Group (GS).
FORBES: Earnings Preview: JPMorgan Chase
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In Britain, Barclays Global Investors, part of the banking group, has become the world's fourth-biggest asset manager after acquiring Wells Nikko, an index-fund provider that was itself the product of a joint venture between an American and a Japanese firm.
ECONOMIST: Local restrictions permitting