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Let me give you a story.
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"You all have bought a ton of my books, and I wanted to give you this story as a gift, " she said.
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The site even offers estimated reading times, to give you an idea of how long a story might entertain you during your flight, train ride or afternoon by the pool.
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And I really don't want to give away the story a lot, but you have to just pay attention to what's going on.
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"If you tell them, you give them time to destroy evidence and think up a story, " he says.
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When you can give a clear-cut example to a reporter, it enlivens the story and makes it more understandable to the reader, viewer or listener.
FORBES: The Quotable Example -Media Training
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The story assumes that you understand much of the basics of the universe and merely serves to give you a deeper glimpse into Carver and Ellie, and why they are now looking for Isaac.
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Reporters are capable of describing phenomena at the mile-high, abstract level, but if you can give a down-to- earth, real-life example, you increase your chances of being quoted in the story.
FORBES: The Quotable Example -Media Training
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On this so-called intelligence cell, which has been hyped in various publications as a Department of Defense effort to create a unit that would somehow substitute for the CIA, I'd like to give you what actually is the story.
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