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"We're lucky because we're involved in fun events and celebrations that guests already like to talk about, " says Donnie Robertson, director of marketing for the company.
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"The Blue Lagoon brings more energy to business groups, and makes corporate events more fun and productive, " notes Magnea Guomundsdottir, the director of public relations for Blue Lagoon Iceland.
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Group events are fun!
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The annual Zombie Safe House competition challenges architects to design the best ghoul-proof home, and zombie "fun runs" are now regular events across North America.
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They want more than a fun environment, free food, cool workouts, and tickets to events.
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The kids here (thousands of them from 37 countries) are having as much fun as, or maybe more than most kids do at sports events.
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Now in its third year, anyone can muck in, and it is one of those events that is as much (or maybe more) fun to watch as take part in.
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It would be fun to see what the Master would do in outrageous reporting of the events surrounding his own empire if his own conscience were allowed to run free.
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From the 20-something girls driving Red Bull Minis around major sporting events to its growing Flugtag events the brand continues to find smart ways to surround its audience and encourage a fun-loving, energy crazed, adventurous lifestyle that Millennial males love.
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