But grant requests poured in, so she hired a grants manager in 1997, and when her son was born last year, a full-time director.
The agency has been without a full-time director for six years.
To assess the impact of these changes, and better understand what MBA admissions are looking for in their applicants, I asked Pete Johnson, former executive director of Admissions for the full-time program at Berkeley-Haas, and now colleague and advisory director at Fortuna Admissions, and vice president of Student Services at Central European University in Budapest for his perspective.
He continued to get enough freelance work to sustain a communications consulting business for nearly four years before he ended up accepting a full-time position as marketing director.
Before joining GM full-time, he had been managing director at The Carlyle Group.
David Simmons, the director of the full-time MBA programme at Cranfield School of Management, says comments telling prospective students to forget about coming to Britain are rife on Indian MBA blogs.
He masterminded Wasps' Heineken Cup, Premiership and Anglo-Welsh Cup wins as the club's director of rugby but has not had a full-time role in the game since leaving the London club following the 2009 Lions tour.
After his playing days ended he went to work full-time for the NFLPA as its assistant executive director and served on the bargaining committee during the 1987 strike.
While she doesn't have veto power over an admissions representative's suggestion about 10 people are involved in each discussion Ms. Gauthier has pushed the committee to "think more critically" about borderline candidates, said Niki da Silva, director of recruitment and admissions for Rotman's full-time M.
"It helps to have a clean break with the past, and Perlman was the face of the business - the question is now whether they can find a full-time new visionary leader rather than just someone who was part of the previous team, " Ed Barton, director of digital media at Strategy Analytics, told the BBC.
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