But they've had that -- that tool has been removed from their toolbox, and I think the American economy is better off for it.

WHITEHOUSE: Press Briefing

Social media went from an interesting idea to one of the most powerful tools in the toolbox.

FORBES: Why Media Planning Evolved into Connections Planning

In partnership with Vivoom, the company announced today that it's bringing over 500 visual effects to the service as part of its Enhancer toolbox, giving folks the ability to easily add some flavor to their own video productions straight from a web browser.

ENGADGET