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This is quite a way to play your second college football game.
NPR: College Football Kicks Off with Big Games
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In pro football, a conference championship game is much better from a fan's perspective if your hometown team is hosting (although just below qualifying for our list).
FORBES: Magazine Article
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These decisions are far more meaningful and far reaching than even the decision about who plays quarterback because the game of football like modern business is all about leadership, vision and being ahead of your competitors.
FORBES: The Coaching Carousel