Through our Market Topographer platform, we have also mapped out the premium or discount each day over the past 20 years that the market is willing to pay for company exposure to 12 time proven characteristics, including dividend payout ratio.

FORBES: Job Well Done, Cisco

Because of the way that sex is determined in people, such exposure might cause a fetus to develop characteristics more usually associated with men than women.

ECONOMIST: Homosexuality

ETFs have some attractive characteristics and provide individual investors an easy way to gain sector or broad market exposure.

FORBES: Why Leveraged ETFs Don't Always Boost Returns