Dharmesh Shah says that the earlier in any sequence of words those keywords appear, the stronger the signal Google will receive.

FORBES: Magazine Article

For example, "Hiring a Patent Attorney: Seven Things to Look For" will rank better than "Seven Things to Look For When Hiring a Patent Attorney, " because the desired keywords, "patent attorney, " come earlier in the sequence.

FORBES: Magazine Article

The Rail Accident Investigation Branch said signals were working correctly but the closure sequence started earlier.

BBC: Barriers 'held down longer' in Somerset rail crash

The crossing sequence should be automatically started by the approaching train, but the RAIB report said that "on this occasion the crossing closure sequence commenced earlier".

BBC: Barriers 'held down longer' in Somerset rail crash

Although Islamabad is a rare target, Pakistanis think the blast is part of a sequence that includes two others earlier this month in Lahore, capital of Punjab.

ECONOMIST: Whodunnit?

The UK's Health Protection Agency (HPA) published the full genetic sequence of the case in London earlier this month.

BBC: New coronavirus: May be 'bat bug'

Earlier this year, Monsanto, a large biotechnology firm, announced a rough-and-ready sequence of the rice genome, and an international consortium is now trying to refine it.

ECONOMIST: The Arabidopsis genome