Infochimps, already providing a cloud-based platform for data-science-as-a-service, announced the integration of Storm and Kafka.

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The combined forces of the Software-as-a-Service deployment model, the role of Salesforce.com as the master data aggregator and integration point, buying habits of marketing departments and cooperative efforts among vendors have created a situation in which IT plays almost no role in supporting the use of marketing technologies.

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