Opportunities, another one of the core CRM data objects, for example, can be repurposed to represent many other types of activity.
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They chase all these shiny objects that aren't core to the business.
WSJ: Hype Hangs Over Dropbox
In developer-speak, these are manipulations of objects in the DOM (document object model), the core method of representing content on the web.
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The game engine is the core component of a video game because it handles graphics rendering, game AI, and how objects behave and relate to each other in a game.
BBC: Screenshot Tara at work in the Encounter game
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