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Searching for cheap flights is a national pastime and a whole subculture unto itself.
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But travelers who have been using cheap flights as a status strategy, may get bumped down -- or out -- of the game, Winship said.
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With an airport just down the road, and cheap flights from London, the company is hoping to attract a lot more people outside the usual holiday weeks.
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Washington also is home to some cheap flights to Athens.
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Like Greece, Spain has been developed as a playground for northern Europeans who relieved their long winters and cloudy summers with cheap flights to the Costas, sun, booze and golf.
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Air Polonia, the first airline in Poland to launch cheap flights to foreign and domestic destinations, also said it would expand its network next year to cover Brussels, Paris, Frankfurt, Stockholm, Rome and Madrid.
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Chaos obviously ensued, it became very difficult to actually cash in on the offer (they had not limited it to the first 1, 000, or 10, 000) and Hoover was desperately running around trying to book cheap flights from the airlines.
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That year United started its quick-hop Shuttle service, which tried to beat Southwest at its own game by offering cheap fares, plentiful flights and no-frills service from its main operations in Los Angeles and San Francisco.
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In addition, airlines don't manage their inventory as actively on weekends, so if cheap seats sell on some flights, prices automatically jump higher.
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The airline would not say how many people booked flights for the incorrect price, or how many actually managed to travel on the cheap fares by commencing their travel before United took action.
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