"Putting money into buying a horse is a risky proposition -- you never know how good it's going to be, " Wayman told CNN.
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Fravel concedes that the financial collapse of 2008 was a harsh blow to horse racing which, from a horse-buying perspective, is a luxury.
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It was like buying or selling a bet on a horse, halfway through the race.
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Swanson ended up buying three Premarin foals, and her career as a horse rescuer was launched.
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He talked about buying a bigger farm, about establishing revenue streams through horse shows and clinics, about getting off the grid and developing green, sustainable farm practices.
The fourth quarter will be a horse race among the newest products on the market and the largest number of consumers buying them.
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