This kind of tech-induced time wasting is not new, but unlike the next big free app black hole which I predict will be 100 Floors Logos Quiz did get Kellaway thinking some worthwhile thoughts as she writhed in logo withdrawal on her office floor.
FORBES: Logos Quiz Game Snags Financial Times Editor, Dear Lucy columnist "Became a Slave"
It's early days but I wonder how successfully it will be able to spread its wings beyond Singapore, which is hardly associated with free-spirited media.
CNN: ASIANOW - TIME Asia | Asia Buzz: Let the Best Portal Win
"Of course, people will always hear a little bit of Dutch maybe in it but I always try to be as accent-free as possible, " she says.
WSJ: 'This is the top' _ Dutch singer on Broadway debut
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