The change stems from an increasing focus on driving business results, Forrester researchers said.
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Once all the stars were aligned, strong business results generated very rewarding long-term shareholder returns.
You invest in better business results and advertising is a means to that end.
Most Advertisers plan to change their compensation strategy and tie it to business results.
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Almost all top talent will want individual arrangements reflecting their contribution to business results.
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Marketers will see automation as a route to better orgs, process, ROI, and business results.
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Net-net, from a business results perspective, his years as commissioner have to be considered a slam dunk.
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Improved business results through integration of risk and core insurance processes and the alignment of processes and systems.
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Coke, however, feels that labor-based fees are irrelevant, and that compensation should be tied solely to business results.
This study suggests that with the battle apparently over, leaders should salute Hogan to better drive business results.
In fact, research on high-performing companies makes a strong case for the link between collaboration excellence and business results.
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But added quantity at the cost of quality will not deliver business results.
The same is true for corporations that deliver social change through business results.
At the end of the day, this is the core promise of any type of business software: improved business results.
Information technology is about driving business results through revenue growth, leveraging economies of scale, and optimizing business decisions through analytics.
Companies are eager to collect data, but that data is worthless until someone translates it into insights that drive business results.
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And if the outsourcing is done when business results are poor, the intent is to never revisit doing those things again.
"A lot of companies, including our own, chased early adopters for a long time, frankly with mixed business results, " says Steve J.
So how do we connect voice of the market with business results?
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Kia worked with brand marketing software partner Thismoment to deliver the technological infrastructure and the impressive business results across the campaigns.
Pretty good news for anyone responsible for investing in better business results.
Twenty twelve was the year when CSR was found to be an inadequate way of aligning business results and social outcomes.
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Do you display a similar degree of scepticism in reporting business results?
Recently Cisco undertook a study of human behavior and the barriers to effective collaboration: how it affects productivity, workplace efficiency, and business results.
Instead of monthly meetings as before, the committee will meet on Tuesdays and Fridays, beginning this week, to focus on business results, products, brands and customers.
We create a venue for attendees to listen to many success stories told by CMOs and senior marketers and what truly drives business results.
Lumba believes this points to evidence that companies must focus on the recognition not the rewards, reinforcing desired behaviors that contribute to positive business results.
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The lesson for social media professionals and practitioners: leave the spit-pixel wars to others, and focus on doing what you do and driving business results.
In the end, these policies should not be determined by employee preferences, but should be based on how companies can best deliver the best business results.
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Resource allocation and profitability targets will move to the Cisco sales and engineering leadership teams, which will have accountability and direct responsibility for the business results.
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