After more than a decade of trying to capture the supposedly fabulous benefits of business process reengineering, it became apparent to puzzled executives who had fallen for the hype that its real attraction lay in the fact that it was actually more of the same.

FORBES: Not So Super Sunday: Eleven Minutes Of Actual Playing Time

Having been a CEO, management consultant, and entrepreneur, Jeff has a deep understanding of business strategy, process reengineering and operational management.

WHITEHOUSE: Share This Post

Jeff has 20 years of business experience as a CEO, management consultant, and entrepreneur with a deep understanding of business strategy, process reengineering, and financial management.

WHITEHOUSE: Move Over R2, CPO is Here