This provides ammunition to recommend an unpopular or risky decision to the board (expansion into a new business line or geography, or shutting down a plant).

FORBES: Connect

We're seeing a lot of business customers realizing that geography matters, location matters.

FORBES: Magazine Article

Smart companies are recognizing this new geography and incorporating it into new strategies and business models.

FORBES

The local politicians are mainly from the right, business types keen to promote the region's virtues of geography and language.

ECONOMIST: France

If it is in the right geography at the right price, and fits our existing business, you won't find us hesitating.

CNN: PLUS

Broadband providers haven't wanted to give users access to the geography of their network--a move that could reveal elements of their business to competitors.

FORBES: Magazine Article