Rather than sell one design or original piece at a time, she started to branch out to craft a wholesale line of jewelry.
FORBES: Expanding to Wholesale Jewelry with Pamela Bellesen
The idea is simple: The more reasons a bank gives customers or just as important, potential customers to visit a branch, the more likely the bank will grab a piece of their business.
WSJ: Banks Try to Lure Customers Back to Branches
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