Of course, by presenting force protection as the IDF's highest goal, the paper ignored basic strategic realities.
Yet, if anything, the paper underscores two basic truths about understanding consumer behavior and social media.
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The next 40 pages explains some basic investments, like bonds, commercial paper and money market funds.
After all, many fraudsters and scam artists are brilliant at presenting their investments on paper to meet the very basic disclosures of crowdfunding.
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You might overlook basic details like whether you are filing on paper or electronically, joint or separate or must itemize.
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Indeed, a modern marvel is the bipartisan consensus that a government incompetent to make paper clips should nonetheless spearhead core frontier areas like basic research, green and renewable energy, nanotechnology, science, tech and engineering education funding and more.
But even if the paper's argument is correct, it ignores the basic fact that so many people have become so good at passing their educational privileges on to their children.
"Indeed in our view such competence is central to the success of primary mathematics, so much so that we would recommend an earlier emphasis for the mastery of some basic skills such as multiplication tables, " he said in a paper due to be published later this week.
Hence too the paper's emphasis on support for clean water, education, health care and basic infrastructure and on help for women, who are, for example, much less likely than men to be educated.
The trick is to provide the most basic information about life (for example, a solemn page on the correct use of lavatory paper: how to hang it and, worse, how to use it) in a format that looks amusing and stimulating for the general reader.
The paper recommends this body to consist of 12 members, who would be charged with laying down basic principles of professional ethics.
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