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"You have basically five seconds, maybe less, to grab a reader at the newsstand, " says In Touch Editor Michelle Lee.
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At the newsstand out front of the corner candy store, ten times more customers bought the Racing Form than the Yiddish daily, the Forvertz.
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In addition to garnering a high appeal score of 36, making her the second-most-liked cover subject behind Sandra Bullock, she proved a success at the newsstand.
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Or you can find her at the newsstand--the 26-year-old is currently on the cover of Allure, but she's certain to be on the front of US Weekly, People or Star sometime soon.
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Congeniality doesn't always translate at the newsstand, however.
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The biggest disappointment at the newsstand?
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It takes only a passing glance at any newsstand today to see the influence of celebrity.
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Stanley McChrystal threw the government into chaos, readers had to go to other sites to read the full story because Wenner balked at posting it, afraid it would cut into newsstand sales.
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So much so that I headed straight for Wall Street to survey the area's security guards, Duane Reade clerks, newsstand guys and doughnut cart magnates, not to mention the folks crowding the public atrium at 60 Wall St.
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