He says that Morales' government has been too confrontational too quick to impose its policies and too mired in raising age-old debates.

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The solution to the fragmented audiences and plethora of technology that plague marketers can be tackled with an age-old process that many have become too busy to notice: a good story told by genuine people.

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The two stories seem unrelated but are actually tightly linked, and together raise the age-old question: If people are too lazy (or busy) to walk from the car to the burger counter, does it really matter if the fries have a little less fat?

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The Firefly phone is targeted at kids who fall into the "tween" demographic--roughly between the ages of 8 and 12--an age group some may argue is too young for a full-fledged mobile phone, yet old enough to want one.

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He also dismissed suggestions he was too old, saying that he was younger than many people think - being the same age as David Davis rather than Ken Clarke or Michael Howard.

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