As a result, Lowe's has bucked deflation and raised the total dollars spent on atypical store visit by 5.3% per year since 1997, compared with 3% for Home Depot.
The typical hero is no longer a brooding English aristocrat with a large estate who, on a chance visit to a sick aunt, meets a lovely, lonely, virginal 17-year-old, says Charis Calhoon of the Romance Writers.