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Embedded in each set of 23 chromosomes are 3 billion base pairs of DNA, known by the letters A, T, C and G, for the chemical bases adenine, thymine, cytosine and guanine.
FORBES: On The Cover/Top Stories
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Mr Plomin has also set up a study working with 10, 000 pairs of identical and non-identical twins in Britain.
ECONOMIST: WHAT WE LEARN FROM TWINS
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There are 23 pairs of human chromosomes and children get half a set from each parent.
FORBES: Magazine Article
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There is a chance that due to sheer coincidence you happened to select 15 pierced pairs of nipples where among the full set of 200 members they are very much the minority.
FORBES: Publication Bias (or, Why You Can't Trust Any of the Research You Read)
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Glasses.com, a new venture from 1-800 Contacts, which in turn is a subsidiary of the big insurer Wellpoint, is set to unveil a new try-on technology in a couple of months that will let you see how dozens of pairs look on a 3-D rendering of your face.
FORBES: Hate Trying On Glasses? A New App Ends The Misery