• 为此构建服务质量测量模型品牌资产测量模型以及22个研究假设通过实证数据予以检验

    Therefore, the service quality measurement model, the brand equity measurement model and 22 research hypotheses are built and also validated by demonstration data.

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  • 因此本文通过对品牌信息传播过程研究,旨在寻找规律性寻求建立品牌信息传播模型可能性途径

    So this research analyses the process of brand information communication, in order to find the rules, and explore the probability and way of establishing a model of brand information communication.

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  • 验证修正模型百货商场品牌形象变量维度客户忠诚的关联性影响,笔者提出一系列研究假设

    To validate the rationality that each dimension of department store brand image influences customer loyalty, the author puts forward series of researching hypothesis.

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  • 基于研究提出品牌关系指数模型(BRI模型),具体分解为指标体系、指标权重合成方法等部分研究

    In this research, the author deduces the Brand Relationships Index model (BRI model), which consists of three studies: indicator system, indicator weight and indicator compounding.

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  • 福州消费者问卷调查数据为基础利用结构方程模型福建乌龙茶品牌忠诚影响因素进行计量分析研究

    Based on consumer survey data in Fuzhou, it USES structural equation model to analysis factors affecting brand loyalty of Fujian oolong tea.

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  • 本文采用文献研究模型构建个案分析研究方法尝试构建本土特色品牌个性维度模型

    The paper trys to build the brand personality dimensional model of domestic features, based on literature study, model building, case analysis and other methods.

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  • 通过对典型案例探索研究,针对国内自主品牌汽车企业产品开发现状本文提出了汽车新产品精益开发模型

    On the base of this typical case study and the present state of new product development in the automobile companies, this thesis gives a Lean Development Model of new automobile products.

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  • 为此构建了品牌契合各维度下测量模型品牌契合作用顾客关系价值理论模型,理论模型包括六个研究假设

    The article established measurement model of the brand fit and theoretical model that brand fit acted on customer relationship value, which included six assumptions.

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  • 为此构建了品牌契合各维度下测量模型品牌契合作用顾客关系价值理论模型,理论模型包括六个研究假设

    The article established measurement model of the brand fit and theoretical model that brand fit acted on customer relationship value, which included six assumptions.

    youdao

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